Client: Ledalite
Client Requests: Merge 3 carefully masked exposures (outside, fixtures and room) to create composite of image with correct exterior exposure, correct fixture exposure and correct ambient exposure for room. Remove warm cast from fixtures, Open shadows in room and fix computer monitors.
Photographer: Joe Borelli, Vancouver, Canada
Agency: Toolhouse
General Considerations: General retouching, image editing and compositing required by Ledalite for fixture installation photographs includes preparing images for print and trade show display marketing materials. Detailing of hi-resolution images submitted by photographer was critical, thus requiring closely examining image at 100% in Photoshop. Some of this critical detail work will not be apparent in web based images.
